AMPPS can be used for Marketing Campaigns, Alerts and Notifications for Funds and Rewards / Incentives management and Reimbursement programs, and Marketing Messages using mobile devices such as Cell Phones and Black Berry devices.

Methodology
When your customers are mostly mobile, it would be very difficult to reach them via traditional aids such as web portals, emails, etc. However, mobile devices are gaining popularity with features such as SMS (text messaging). American Idol show created a lot of visibility in North America for the mobile media with messaging as a preferred option. This is also a two way medium and hence information can be pushed by the you or pulled by the customer. AMPPS leverages the mobile media and usage for marketing, sales and customer service.

Audience

• Contractors / Remodelers
• Builders
• Dealers / Distributors / Retailers
• Franchises
• Consumers

Usage Areas

• Rebates / Rewards Program Messages
• Marketing Campaigns
• Co-op Program Management
• Polling / Sweepstakes Management

Messaging Examples

• Promo Funds Approval (Transaction Notification)
• Reward Points Approval (Transaction Notification)
• Promo / Coop Funds Balances (On Demand)
• Reward Points Balances (On Demand)
• Rebate Approval (Transaction Notification)
• Rebate Check Mailing (Transaction Notification)
• Collateral Order Shipment (Transaction Notification)
• Prospects / Leads Availability (Transaction Notification)

Benefits

• Up to date Information
• Enhances Customer Satisfaction
• Significant Cost Reduction (compare with per call cost)
• 24 X 7 availability (compare with 12 X 5 call center)

Features

• Uses Mobile Devices only
• SMS (text messaging) based
• Transaction based 'push' feature
• On-demand pull / push feature
• 24 X 7 availability